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Asia Pacific – IT Trends in Retail Sector 2010 (Case Studies)
| Client |
| The client is a Global Market Research firm |
| Client Requirement |
| The client wanted to understand the Information Technology Adoption Trends in the retail industry in the Asia Pacific region. |
| Methodology | |||
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The project team conducted 45 telephonic interviews with Retail firms in the APAC region | ||
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The project was conducted in 5 countries i.e. Australia, New Zealand , India, Malaysia and Singapore | ||
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Accrelysis maintained an even spilt among different company sizes and type of Retail chains | ||
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The average duration of each interview was around 30 minutes | ||
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The study helped the client in identifying: | ||
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| Deliverable |
| Accrelysis delivered interview transcripts in MS-word |